MARKETING

Brand identity & design

We help you identify your unique selling points, create a one-of-kind identity tailored to your target market, as well as the tools to differentiate your product and maximise lead conversion.

Concept & name rationale
Brand identity creation
Marketing material & signage designs
Sales office concept & design
Extensive research
Product recommendations

Content creation

Bring your vision to life through our content and design creations. Working hand-in-hand, our teams help conceptualise a brand and create a unique story through imagery and strategically chosen words that relate to the target market.

All marketing collateral
Identify brand voice
Content planning & creation
Government proposals
Monthly blogs & articles
Newsletters

Development launch strategy

Each project is given a tailored and strategically, carefully considered strategy that will be in line with campaign objectives, target audiences and international marketing trends.

Trend reading
Creative strategy
Analysis
Research
Campaign launch roll-out
Maintenance campaigns

Websites

Digital is the way forward and our team are masters at making sure your brand is taken care online and that we create the most optimal user journey and lead conversion process, aligned to the target market. Following the brand identity stages, we create the domain, set it up and design the look and feel of your new website.

UX Prototyping
Digital strategy
Web design
Web hosting
Web development
Speed Optimization

Digital sales tools

Our team has revolutionised the use of property technology and we have created bespoke visualisation tools to enable users to explore and buy from anywhere in the world.

Prototyping & design
Renders & Architecture
Ecommerce Development
3D walk-throughs & VR
GPS development mapping
Interactive digital software

Performance marketing

We create leads so you can convert them into sales. Creating brand awareness and engagement with your targeted audience, to help your product reach the intended target market in the most cost-effective manner. Our performance marketing strategies are ever refining, and we judge our campaigns on metrics such as “cost per lead”, “cost per sale” and “marketing budget as a percentage of sales”

Social media marketing
Launch strategy
PPC strategy
Digital reporting
Email marketing
SEO / Google ranking

Public Relations

We utilise our relationship with editors and publications locally and internationally in order to strategically position your voice in the public realm.

Articles
Blogs
Maximising free story angles
Event planning & coordination
All media placements & negotiations
Webinars & other publicity

Videography and photography

From getting key area shots, understanding the layout of a unit, giving perspective to the product location and sitting with the key development team, our video team helps set the scene and provide in-depth insight into all products.

Unit photography
Campaign conceptual videos
Videography
Interviews
Video editing
Landscape photography

Campaign analysis and reporting

Through continuous analysis, we adapt and refine our strategies to ensure you reach the results you want to achieve. Every month we provide reports for you to keep updated with the campaign’s performance.

Google Analytics readings
Programme specific software
Social media reports
Google Adwords reports
Tracking
Campaign performance reports

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